SEO Training Course: SEO Myths Debunked

Learn about SEO Myths – debunked

The problem with Search Engine Optimisation (SEO) is that it can take time before you see the results of your efforts. Sometimes you do see SEO results overnight, especially if your site was initially not optimised for search engines. In the vast majority of cases however, it does take time for Search Engine Optimisation (SEO)to work its magic.

Maybe because you rarely see instant SEO results from Search Engine Optimisation (SEO), this has caused many people to have a misconception about the utility of SEO. This belief has led to a number of myths surrounding SEO, which further prevents many business owners to learn from SEO skills and leveraging Search Engine Optimisation (SEO)for their brand.

So let’s learn and take a look at 5 of these SEO myths and debunk them right away:

1. SEO (Search Engine Optimisation) doesn’t work

SEO training doesn’t work? The number 1 driver of traffic to websites is the search engine with Google sending more than 90% of this traffic worldwide. More importantly, the number 1 spot in Google search engine results pages (serps) receives 33% of this traffic with the second spot taking out 18% of traffic. Ranking highly in the serps definitely brings in the traffic.

2. I don’t need an SEO training course, I can get a plugin for that!

Nope you can’t. You can use plugins that will help with SEO, but you can’t get a plugin to research your industry, conduct competitive research, find the best keywords, optimise your site, build links and evaluate the results. 

3. An SEO training course is too expensive

Do you really believe that an SEO training course is too expensive? You need to remember here that a professional SEO expert knows how to optimise your site for the serps. They keep on top of Google’s multitude of changes to their algorithms and do a lot more than just fix up your Meta tags. As alluded to above, an SEO professional will really help to optimise your marketing campaign, whether that is for organic searches or even for PPC.  You pay for what you get – remember? Learn from quality SEO training course. SEO training course is a smart business investment. Your money is well spent on an SEO training course.

4. I can think about SEO at a later date

Nope. Well you can, but in the meantime your website is sitting in the doldrums ranking on page 100 of the serps. If you don’t bother to include SEO when you build your site, it can take a lot more time to come up to speed and fix all of the problems created by ignoring SEO in the first place.

5. SEO can sell anything

An SEO training course can help to increase traffic. The SEO training course will help you learn how to  increase sales and conversions for your website, but it doesn’t sell anything itself. This myth seems to hedge around the idea that if you optimise your site for the search engines, you can sell any old product even if it is not much good. Well SEO doesn’t work like that – it will help to bring in traffic, it won’t sell something no one wants anyway.

There are lots more SEO myths which we can debunk for you, but these will have to wait until a later date! Learn valuable SEO training course skills to improve your business. Invest in a short SEO training course and reap the rewards. It makes sense to learn from an SEO training course.  Opt for either a short SEO training course or something more intensive. You will learn much from even a short SEO training course

For more information on SEO training, contact Adam at The SEO Shop: adam@theseoshop.com.au or complete our online enquiry form.